21 September, 2012
Let’s open with a trivial question and a most anticipated answer – do you prefer to be asked how you like your coffee? Or steak? And what about your business card design? Or your website’s functionalities? These simple questions have quite obvious answers that reflect human psychology with business practicalities: we like to be asked, we want to feel appreciated, and we are thrilled when our point of view counts, and is acted upon. Ask any successful service provider.
The Customer-centric approach has been explored and discussed in the business and commercial context for a while now. It relates to a process that starts with understanding your customers’ needs, building a related customer-centric strategy, and successfully executing it. The latter can be satisfyingly achieved only when it fits into the company’s culture and values, and communicates effectively on all levels.
Secured Signing, the worldwide service provider of PKI digital signature in the Cloud, consistently fosters personalised relationships with its customers, and proactively addresses their varied needs and requests with flexible service delivery. Practising an open channel of communication enhances a professional and precisely tailored response for the online signing and electronic fill-in of forms and documents. Furthermore, the Secured Signing’s team takes that information, anticipates future requirements, and continually works on the development of new features.
Its current comprehensive customised solutions include:
- Fill-in and eSign your company’s forms online
- Branding – E-mail invitation, signing, and filling pages
- API – integrate your application and service
And, as Thomas Herrington once said: “In today’s economic climate, those companies that thrive will be those that are customer centric and those that remember that customers are the ultimate judges and the world’s leading authorities on whether we impressed them or not with our efforts.”
For more info please contact us!
Till next time,
5 September, 2012
Gartner’s recent Hype Cycle annual report (August, 2012) for the assessment of more than 1,900 technologies and IT maturity and trends in information security highlighted a variety of related directions. The leading IT research company determined that organisations will champion a faster purchase of Software as a Service (SaaS), and predicts that by 2015, more than 50 percent will include it in their business approach, and beat their competitors “by 20 percent for all existing financial metrics.”
SaaS applications are attractive to businesses and customers alike, so the report came as no surprise to those who engage or provide the exclusive advanced technological solution that combines the following plentiful advantages:
- Higher accessibility – from any computer or device, anywhere, anytime.
- Increased business profitability – a result of savings of potential operational expenses. SaaS eliminates customers’ need to buy, manage, and maintain the IT infrastructure including hardware or software. Allows redistribution of bu dget, and focuses on core competencies.
- Simple adoption – shorter learning curve due to product simplicity and user familiarity with the Internet.
- Seamless integration – scaling ability, flexibility, and customisation capabilities (including APIs) meeting customers’ specific needs.
- Instant use of latest technology – businesses of all sizes are able to use latest innovations that were previously inaccessible e due to budget or infrastructure constraints.
So SaaS gets the ol’ thumbs up for a good reason! Yet, it is up to the service provider to successfully implement this for its clients. This is where Secured Signing delivers as the market leader of secure and compliant digital signature solutions for e-Forms and online signing. Secured Signing continually provides and maximises irreplaceable operational, financial, and environmental benefits to its worldwide customers.
And as a Henry Ford once said – “Wealth, like happiness, is never attained when sought after directly. It comes as a by-product of providing a useful service.”
Till next time,